Website Optimization

Receive more traffic from search engines!

Millions of searches are performed everyday online.  Does your website show up on the first page of the search results?  Do you know what people are searching for online related to your business?  Well we can tell you!  We can see what search terms people are using and how many searches are done for each search phrase.  This is the most valuable information to your business.  We can use this information to target consumers.  These are not ordinary consumers they are consumers that are looking for a business like yours.  If you do not reach out to them your competitor will.  Let us help you target consumers with Search Engine Optimization.

Organic Search Results

Showing up in search results for keywords related to your business.  We understand this.  Actually we embrace this.  Since we base what you do on what people are actually searching for and not what we think they are searching for you end up with better organic results.

The quality of the lead that comes to your website via organic search results is much higher than that coming to your site because of pay-per-click ads (if you are utilizing these).  These consumers spend more time and look at more pages on your site.

One benefit is that the results that you achieve are long lasting and can help to increase traffic for a long time.

Optimization Based on Research

So how does our research assist us in optimizing your site and how do we gather the information that we use?  We actually utilize the research that we do for many different purposes.  You may have heard of “Keywords” well this is just one of the items addressed by us.  If you have a website every page can become a separate opportunity for us to target consumers.  Many websites are poorly optimized and we often see pages that are not specific.  We will show you how being specific will provide great results.

The research that we do is based on data from the major search engines.  They keep track of information about all of the searches that consumers do.  We have ways of interacting with them in order to gain the knowledge needed to optimize your website.

Results

We will get you results!  We have not seen a website yet that we could not find room for improvements.  Here is a quick test:  (This is only meant to illustrate our point about most web designers knowing practically nothing about search engines.)

Go to your website and go to your “About Us” page.  Most websites have them.  If you do not then pick another page.  When you are on the “About Us” page look in the browser where the address or URL appears. What does it say?  Does it say “http://www.yourdomain.com/about.html”?

Now look at ours: http://4ecard.com/about/chicago-website-design.html

Look at our URL!  Now go here to contact us: http://www.4ecard.com/contact-seo-expert.html

Additionally, we also always install Google Analytics on every website we work on.  This allows us and you to be able to see the information about how people are coming to your site.  This is very valuable information that allows us to improve results moving forward.